Starting in November, I am getting calls from people wanting to know if were doing another ornament this year. It’s a great feeling. The artwork and custom design can’t be matched.
Scott Perdue
Associate Member
Purcellville Volunteer Fire Company
Beacon Design
America's Leading Ornament Manufacturer
Purcellville Volunteer Fire Company
Overview
The Purcellville Volunteer Fire Company relies on fundraising through their community to support the station. When they supplemented their yearly tree sale in 2011 with keepsakes from Beacon Design, they saw huge success.
The station sells a new custom keepsake every year at their station, through local businesses, and on their website. They have fostered a large following of supporters who collect their keepsakes every year
The station started their campaign with a small order to test the waters. That initial order of 250 sold out in just 10 days, and they have consistently sold out every year since. This campaign has brought massive success to the Purcellville Volunteer Fire Company year after year.
Approach
Build Pieces That Resonate
Creating keepsakes that resonate with parishioners and visitors, continues to help the Cathedral connect with their audience maximizing funds raised.
Diverse Sales
Selling the ornament both in-person and online has given a large audience access to their ornaments, creating a larger customer base.
Generate Buzz
Creating new pieces yearly helps build collectors. People will seek out the product yearly instead of just buying one.
Results
Sold out of their first order in only
10 days
Program has raised over
$70,000
Maintained relationship with Beacon Design for over
15 years
Conclusion
The Purcellville Volunteer Fire Company has had great success launching their annual custom keepsake program. They are continuously raising funds and ordering more ornaments yearly to fulfill donor demand. See how Beacon Design can partner with your organization!
Related Success Stories
Beacon Design has been great to work with. Our account executive makes sure we get the best end product based on our original design briefs. It’s been a joy to work with them and support products 100% made in the USA.
What sets Beacon Design apart is their unwavering commitment to customer service. The success we've enjoyed since implementing their products is evident in the stories from our alumni, who eagerly await each year's ornament to adorn their Christmas trees.
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